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Country Fact Sheet

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Marshall Islands

Harm

No Data

Deaths

% caused by tobacco: 2010

9.7% of Men

Even though fewer men die on average in Marshall Islands than other middle-income countries, still 0.5 men are being killed by tobacco every week, necessitating action from policymakers.

3.6% of Women

Even though fewer women die on average in Marshall Islands than other middle-income countries, still 0.1 women are being killed by tobacco every week, necessitating action from policymakers.

Tobacco use also...

Harms Development

Harms Environment

Cigarette butts are the most commonly discarded piece of waste worldwide. It is estimated that 1.69 billion pounds of butts wind up as toxic trash, which is roughly equivalent to the weight of 177,895 endangered African elephants.

Harms Equality

To find more customers, the tobacco industry markets its products aggressively to women and children.

Harms NCDs

People living with mental illness are nearly twice as likely to smoke as other persons.

Industry

The combined revenues of the world's 6 largest tobacco companies in 2013 was USD342 Billion, 100% larger than the Gross National Income of Marshall Islands. The industry is a powerful force that does not fear the actions of nation-states because their resources are often much larger.

Market

Adult Smoking % using tobacco daily, 2013

28.4%of Men

No Data

4.9%of Female

More women smoke in Marshall Islands than on average in WPRO-income countries.

Children Smoking % using tobacco daily, 2013

17%of Boys

More boys smoke in Marshall Islands than on average in middle-income countries.

10.6%of Girls

More girls smoke in Marshall Islands than on average in middle-income countries.

Smokeless% currently using tobacco, 2013 or most recent

13.5%of Adults

More people use smokeless tobacco in Marshall Islands than on average in middle-income countries.

Solutions

Current Policy in Marshall Islands

Protect From Smoke

Smokefree HealthCare FacilitiesYes
Smokefree UniversitiesYes
Smokefree Government FacilitiesYes
Smokefree Indoor OfficesYes
Smokefree RestaurantsYes
Smokefree Pubs and BarsYes
Smokefree Public TransportYes
All Other Indoor Public Places SmokefreeYes
Funds for Smokefree EnforcementYes

Offer Help

Quitting SolutionsNRT and/or some cessation services (at least one of which is cost-covered)
National QuitlineNo

Warn about the dangers to tobacco users on product packaging

Type of Warning Labels

Australia(best practice)

Graphic

Marshall Islands

Text

Percent of Pack Covered

Australia(best practice)

82.5%

Marshall Islands

No Data%

Graphic Warning Rounds

Australia(best practice)

2

Marshall Islands

No Data

Has Plain/Standardized Packaging

Australia(best practice)

Yes

Marshall Islands

No

Warn about the dangers to whole population in a media campaign

Ran a national anti-tobacco campaign during 2011 and 2012

WHO Best Practice

Yes

Marshall Islands

No Data

Part Of A Comprehensive Tobacco Control Program

WHO Best Practice

Yes

Marshall Islands

N/A

Pre-Tested With The Target Audience

WHO Best Practice

Yes

Marshall Islands

N/A

Target Audience Research Was Conducted

WHO Best Practice

Yes

Marshall Islands

N/A

Aired On Television And/Or Radio

WHO Best Practice

Yes

Marshall Islands

N/A

Utilized Media Planning

WHO Best Practice

Yes

Marshall Islands

N/A

Earned Media/Public Relations Were Used To Promote The Campaign

WHO Best Practice

Yes

Marshall Islands

N/A

Process Evaluation Was Used To Assess Implementation

WHO Best Practice

Yes

Marshall Islands

N/A

Outcome Evaluation Was Used To Assess Effectiveness

WHO Best Practice

Yes

Marshall Islands

N/A

Enforce bans on advertising

Number of Bans on Forms of Direct Advertising2 of a possible 7 bans
Number of Bans on Forms of Indirect Advertising4 of a possible 7 bans
Ad Ban Compliance PercentHigh% self-rated compliance

Raise Taxes

Excise Tax as a % of Cigarette Price

WHO Benchmark

75% of Retail Price is Excise Tax

Marshall Islands

0% of Retail Price is Excise Tax

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