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Austria

Harm

Tobacco harms the health, the treasury, and the spirit of Austria. Every year more than 11400 of it's people are killed by tobacco-caused disease, while more than 41000 children and more than 2351000 adults continue to use tobacco each day. Complacency in the face of the tobacco epidemic will ensure the tobacco industry continues to run roughshod over the lives of Austria's citizens and ensure that tobacco's death toll will grow with each passing year. Tobacco control advocates must reach out to other communities to strengthen their efforts in this mortal fight.

Deaths

% caused by tobacco: 2010

20.1% of Men

Even though fewer men die on average in Austria than other high-income countries, still 143 men are being killed by tobacco every week, necessitating action from policymakers.

10.1% of Women

Even though fewer women die on average in Austria than other high-income countries, still 76 women are being killed by tobacco every week, necessitating action from policymakers.

Tobacco use also...

Harms Development

Buying tobacco robs families of the resources they need to rise out of poverty. A smoker in Austria would have to spend 2.2% the of national median income to purchase 10 of the cheapest cigarettes to smoke each day!

Harms Environment

Cigarette butts are the most commonly discarded piece of waste worldwide. It is estimated that 1.69 billion pounds of butts wind up as toxic trash, which is roughly equivalent to the weight of 177,895 endangered African elephants.

Harms Equality

To find more customers, the tobacco industry markets its products aggressively to women and children.

Harms NCDs

People living with mental illness are nearly twice as likely to smoke as other persons.

Industry

The combined revenues of the world's 6 largest tobacco companies in 2013 was USD342 Billion, equal to 80% of the Gross National Income of Austria. The industry is a powerful force that does not fear the actions of smaller nation-states because their resources are often much larger. Larger economies have the opportunity to help the smaller allies face down this threat.

Market

Adult Smoking % using tobacco daily, 2013

36.5%of Men

More men smoke in Austria than on average in high-income countries.

28.5%of Female

More women smoke in Austria than on average in high-income countries.

Children Smoking % using tobacco daily, 2013

18%of Boys

More boys smoke in Austria than on average in high-income countries.

21%of Girls

More girls smoke in Austria than on average in high-income countries.

Smokeless% currently using tobacco, 2013 or most recent

0.2%of Adults

Even though fewer people use smokless tobacco on average in Austria than on average in high-income countries, still 14500 people currently use smokeless tobacco, the sign of an ongoing and dire public health threat.

Solutions

Tobacco control policy is an excellent investment in the health of a country's population. According to the WHO, for less than 80c per person per year Austria will be able to pay for the four 'best buys' in tobacco control policy, raising tobacco excise taxes, enforcing a comprehensive national smoke-free law and a ban on tobacco advertising and promotion, and mandating large graphic warning labels appear on tobacco product packaging. This small investment will reap enormous dividends in health and prosperity.

Current Policy in Austria

Protect From Smoke

Smokefree HealthCare FacilitiesNo
Smokefree UniversitiesNo
Smokefree Government FacilitiesNo
Smokefree Indoor OfficesNo
Smokefree RestaurantsNo
Smokefree Pubs and BarsNo
Smokefree Public TransportNo
All Other Indoor Public Places Smokefreen/a
Funds for Smokefree EnforcementNo

Offer Help

Quitting SolutionsNRT and/or some cessation services (at least one of which is cost-covered)
National QuitlineYes

Warn about the dangers to tobacco users on product packaging

Type of Warning Labels

Australia(best practice)

Graphic

Austria

Text

Percent of Pack Covered

Australia(best practice)

83%

Austria

35%

Graphic Warning Rounds

Australia(best practice)

2

Austria

No Data

Has Plain/Standardized Packaging

Australia(best practice)

Yes

Austria

No

Warn about the dangers to whole population in a media campaign

Ran a national anti-tobacco campaign during 2011 and 2012

WHO Best Practice

Yes

Austria

No

Part Of A Comprehensive Tobacco Control Program

WHO Best Practice

Yes

Austria

N/A

Pre-Tested With The Target Audience

WHO Best Practice

Yes

Austria

N/A

Target Audience Research Was Conducted

WHO Best Practice

Yes

Austria

N/A

Aired On Television And/Or Radio

WHO Best Practice

Yes

Austria

N/A

Utilized Media Planning

WHO Best Practice

Yes

Austria

N/A

Earned Media/Public Relations Were Used To Promote The Campaign

WHO Best Practice

Yes

Austria

N/A

Process Evaluation Was Used To Assess Implementation

WHO Best Practice

Yes

Austria

N/A

Outcome Evaluation Was Used To Assess Effectiveness

WHO Best Practice

Yes

Austria

N/A

Enforce bans on advertising

Number of Bans on Forms of Direct Advertising0 of a possible 7 bans
Number of Bans on Forms of Indirect Advertising6 of a possible 7 bans
Ad Ban Compliance Percent30% self-rated compliance

Raise Taxes

Excise Tax as a % of Cigarette Price

WHO Benchmark

75% of Retail Price is Excise Tax

Austria

58% of Retail Price is Excise Tax

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